Home » SEM » Internet Marketing » Three tips for submitting articles

Article distribution is a powerful way to promote your business. You can not only promote your business but also yourself as an expert in your field. However, in order to make this marketing method effective it is important to do it right. Here are three steps to follow:

1. Your bio box: Be sure to include a compelling bio box that will encourage readers to click through to your website. This is just like an expanded version of your email signature file. It should not be more than 5-6 lines. It should include your name with one to two lines about who you are and what you do. Try to include a free gift like your newsletter and a list of your website URL’s.

2. Content: Make your articles interesting and informative. Readers should be drawn into them and enjoy the article so much that they want to know more and will click through to your website. You can include in your articles information about your product or service, product reviews, in the news topics about your industry. Helpful tips and instructions about how to use a piece of software that you are selling, and even some humorous antidotes and stories relating to your product, service and industry.

3. Use a service or software that includes article directories as well as lists. Both lists and directories will give you traffic but directories will give you valuable back links. These links will help to raise your Page Rank in Google and improve your position in the search engines.

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